User experience design is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product. User experience design encompasses traditional human–computer interaction (HCI) design and extends it by addressing all aspects of a product or service as perceived by users.
Every design is the product of hundreds of decisions. Good decision-making is key for turning both general and specific knowledge into successful designs. But as humans, we tend to make decisions based on our gut feelings.
In this dialogue, let’s bring our focus on overcoming natural biases and bad habits and instead systematically integrating rational, structured analysis into your daily design activities. Let’s discuss what design trade-offs are and techniques that can transform your design process, yielding new insights and maximizing the benefit of your investments in research and ideation.
Who could find it valuable?:
-Students with IT background
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