Station connects Houston’s technology startups and innovation ecosystem through high-impact programs and community-driven meetups and events.

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Houston Business Journal: Get INK Workshop

March 24 @ 1:00 pm - 2:30 pm


“The central dilemma in journalism is that you don’t know what you don’t know.” – Bob Woodward

Earned media coverage for startups can mean increased exposure to potential investors and customers – and best of all – at little to no cost. Want to know what it takes to get local media to cover your startup? Sit down with Giselle Greenwood, Chief Editor of the Houston Business Journal, as she explains what type of news is newsworthy and why.

Who should attend:

  • Startup founders interested in being featured in the media
  • CMOs, PR leads, and campaign managers
  • Founders who are planning, writing or submitting press releases

What you’ll learn:

  • How the Houston Business Journal decides what to publish
  • Pitching to the Houston Business Journal that results in coverage
  • What journalists look for in press releases

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Station Houston
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